Create a store

Spin up a shop or a content site and get to a live storefront.

In the admin

After signing in, create your store from the onboarding flow. You'll choose:

• Type — an online shop (cart + checkout) or a content site (no cart). This sets the commerce_enabled flag; you can change it later.
• Brand basics — name, and a subdomain slug (<slug>.<platform-host>).

A fresh store gets a default theme so the storefront renders immediately. From there you add products/content, pick or customize a theme, and connect a domain.

Via the API

You can also create and configure stores over GraphQL. Browse the mutations reference for the store/organization mutations, or try them in the Explorer. A typical bring-up:

# 1) toggle commerce off for a content site (omit for a shop)
mutation { setCommerceEnabled(input: { enabled: false }) { id } }

Via an AI agent (MCP)

The fastest path to a fully-built store is the MCP server + the shop-builder skill: it orchestrates products, theme, sections, pages, blog and menus from a short brief. See MCP overview and the shop-builder playbook.

Next

• The admin
• Catalog & products